On this show we have a two-part webinar to get you ready for The 2025 American Film Market® (AFM®) or for that matter, work at any other Film Festival, or any kind of business convention. This webinar will give you excellent training, and advice for networking, and making new business contacts in the worlds of Entertainment, Film, Movies, Docs, Shorts, TV, Music, Sports, Business, Film Festivals, Conventions, Summits, Markets, and Special Events!
On this 1 and a half-hour show on AFM, that was taken from last year’s AFM that was in Las Vegas, but it still has valuable advice that you can learn from for this year’s AFM in Century City!
Part I is an AFM orientation to help you to understand how the market works, what to expect, how to prepare and how to focus your time to maximize your time there. This is immediately followed by Part II – a discussion on How to Work with Sales Agents. If you’re planning on attending this year’s AFM, you won’t miss out on this invaluable information which will assist you in planning your strategy and utilizing all of the tools the Market has to offer.
SPEAKERS: Part I, How to Work the AFM:
- Jean Prewitt, IFTA & AFM, President & CEO
- Clay Epstein, Film Mode Entertainment, President & Founder and IFTA Chairperson (NO relation to the other Epstein’s in the news now!)
- Kim Spurgeon, Nevada Film Office, Director
Part II, How to Work with Sales Agents:
- Clay Epstein, Film Mode Entertainment, President & Founder and IFTA Chairperson
- Nat McCormick, The Exchange, President, Worldwide Sales & Distribution
The 2025 AFM will open on November 16th, at the Fairmont Century Plaza, in Century City, and runs through November 16th; as the world’s leading independent production, sales, distribution, and buying companies, along with film commissions, production service companies, and AI/technology players, prepare to convene at the Market for its anticipated return to Los Angeles, as for years it has been in Santa Monica. This year’s Market will open with more than 285 Exhibitors from 35 countries that will introduce hundreds of new projects and screen AFM world premieres, market premieres and promo reels as well as host presentations. AFM will be a bustling market with thousands of participants from over 80 countries in attendance, including Buyers and Distributors. 
AFM has 100’s of speakers and panels for The AFM Sessions, featuring executives and creators from companies and organizations including AGC Studios, Bleecker Street, Charades, HanWay Films, MCT, the NAACP, the Producers Guild of America (PGA), Republic Film, SAG-AFTRA, Samuel Goldwyn Films, TrustNordisk, Tribeca Enterprises, and Watrfall. 35 sessions will be presented across two stages on P2 at the Fairmont.
Alongside the Market sales activity, screenings and sessions, AFM’s new Innovation Hub, presented in collaboration with Cannes’ Marché du Film, will be open throughout the run of AFM and will showcase many companies and technologies shaping the future of filmmaking, from artificial intelligence and virtual production to emerging creative and business tools. LocationEXPO, which will introduce 30 film commisions and location service organizations from around the world, will also be open all days of the Market. Both are located on P2 at the Fairmont.
LocationEXPO® presented by United for Business:
Visit LocationEXPO, located on P2, and discover a world of filmmaking possibilities. Connect with 30 international film commissions, studio facilities, and service providers all in one place. From exclusive production incentives to stunning locations and expert support, LocationEXPO gives you the tools and connections to make your projects a reality.
- APE – Italian Association of Production Service Companies
- Arizona Film & Digital Media
- Baja Film Commission
- Cayman Islands Film Commission
- Costa Rica Film Commission
- Ecuador – Levector Films
- Egypt Film Commission
- Film Fiji
- FILM IN GEORGIA
- Film in Oklahoma
- Film Palmdale
- Film Santa Monica
- Kingdom of Saudi Arabia
- Louisville Film Office
- Mohave County Film and Media
- Orbital Studios
- Panama Film Commission
- PayKeeper Inc
- Pinal County, Arizona
- Polish Film Institute
- Southern Kentucky Film Commission
- Spain-Navarra
- State of Massachusetts
- Thailand Film Office, Department of Tourism
- Tokyo Film Commission
- United Illusions VP Studios
- Veneto Film Commission
- West Virginia Film Office
Innovation Hub:
Check out AFM’s newest exhibit space, the Innovation Hub in collaboration with Marché du Film – Cannes Next located on P2, where global film and technology connect. Explore the cutting-edge creativity and business technology tools shaping how films and episodic content are created, financed, and distributed.
- AI FLIX by Wardour Studios
- Fallbrook Film Finance, LLC
- Largo.ai
- Logline AI
- Mortal Studio
- Panjaya.ai
- RollCredits
- Veritone
Filmmakers & Networking Lounge presented by Filmhub:
Check out the Filmmakers & Networking Lounge, located on the P2 level, open to all attendees during show hours. The Filmmakers Lounge will host a number of exhibiting companies and include comfortable seating, tables, and full food and beverage service – creating the perfect environment for collaborating, networking, and relaxing.
- EGEDA
- FILMART – Hong Kong Trade Development Council
- Filmhub
- INSHORTS.AI
- IMDbPro
- San Diego Tourism Authority
- Veterans-TV
The American Film Market® (AFM®) is where the global film and television business comes to life every November. The only independently produced international sales market, hundreds of finance, production, sales and distribution companies and thousands of professionals from every segment of the industry, convene at AFM for six days of discovery, development, deal making, networking, marketplace discussions and world-class conferences. The AFM is produced by the Independent Film & Television Alliance® (IFTA®) and serves as the annual fundraiser for the association.
The Independent Film & Television Alliance® (IFTA®) is the global trade association for independent film and television production, finance, distribution, and sales companies. The organization represents the independent sector before governments and international bodies and provides significant entertainment industry services to independent companies around the world.
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